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TAYLOR SWIFT TEAMS WITH AMEX FOR 360 MUSIC VIDEO

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Experience the single Blank Space from Taylor Swift’s album 1989 in a whole new way thanks to the (deep breath) American Express Unstaged Taylor Swift Blank Space Experience App.

Although saddled with an unwieldy name the free app, available now via iTunes and Google Play, is actually pretty nifty, adding a fresh level of interactivity and user choice in experiencing the music video. In addition to seeing the spectacle of Swift shrieking like a banshee and flailing around with a knife, users can experience a bunch of new characters only accessible via the app. Click through to check it out or, if you’re feeling a bit lazy, watch the original video here:

 

 

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